It's bonkers. They're full of synthetic ingredients and artificial fillers that foam and tingle to create that intense "clean" feeling. Not only are they not helping - in many cases they're actively hurting your oral health.
We made toothpaste that's just as effective as traditional toothpaste with natural ingredients that are safe to put in your mouth and swallow.
Made with hydroxyapatite - a mineral that is just as effective as fluoride, but non-toxic and safe to swallow.
Uses natural ingredients & flavors. SLS-Free, Fluoride-Free, & safe to swallow.
Made in the USA.